Author: tuttlemj

  • Stop Lying to Yourself About AI

    Stop Lying to Yourself About AI A reality check on AI adoption for organizations that weren’t born yesterday; and the data silos, legacy systems, and red tape that come with it. It feels like every week there’s a new article telling you your organization is falling behind if you aren’t using AI. The tone is…

  • Unveiling the Winning Strategy: March Madness Matchup Analysis

    Dive into the Analysis of D1 Men’s Basketball Data | The Tools to Fight the Madness As men’s March Madness moves into the round of 16, I have experienced the chaos and the joy that comes with following my teams and attempting to make predictions on the outcome. Behind all the upsets and blow-outs lies…

  • The BI Tool Best Fit

    Power BI vs. Excel for Data Analysis | Save Time and Elevate Your Insight When it comes to data analysis, having the right tools can significantly impact your productivity and ability to leverage insights. In this article, we’ll explore the benefits of using Power BI and the advantages it has over Excel as an analysis…

  • The CLTV Advantage

    Calculating Customer Lifetime Value | Grow Customer Buy-In and Retention In marketing and business, we understand the importance of keeping customers happy and fostering long-term relationships. However, in order to effectively build these relationships, we need to understand the value a customer represents throughout their entire engagement with our business. This is where Customer Lifetime…

  • Simply Pivot Tables

    Throughout my career, I’ve witnessed countless instances where having a solid understanding of pivot tables could save significant time and effort. The ability to transform raw data into meaningful insights and explore specific attributes is a skill that, in my opinion, can greatly enhance productivity and improve outcomes. Tip 1: Ensure Comprehensive Data Coverage When…